New Books Focus on Personal and Professional Innovation as the Keys to Success

As we head into the second half of the year, we could all use some fresh ideas to re-invigorate our efforts. First we plan to follow the four-step program described in INNOVATION YOU. Next, we'll turn to GOOD STRATEGY BAD STRATEGY for sage advice about creating and implementing an effective strategy. Finally, we'll treat ourselves to William D. Cohan's impeccably researched, eminently readable MONEY AND POWER: HOW GOLDMAN SACHS CAME TO RULE THE WORLD.

To thank our subscribers, we are happy to offer free ground UPS shipping on your purchases. Simply enter coupon code "SUNNY11" at checkout to qualify. =====================================================================

INNOVATION YOU Written by Jeff Degraff http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzQPcStGb5lw8W0bBhOG5mpqVsje_HheFjplM1

Jeff DeGraff, the executive director of Innovatrium, a leading creativity center for executives, reveals his unique four-step program to bolster your ingenuity and remake your life. From forging ahead in a new career to losing weight to finally pursuing that long-held dream, DeGraff's strategies are effective and easy to follow.

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THE PENGUIN AND THE LEVIATHAN Written by Yochai Benkler http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzQfcStGb5lw8W0bBhOG5mpqVsje_HheFjplM6

Harvard professor Yochai Benkler's provocative new book overturns the long-held assumption that self-interest is the root of all human behavior, and shows how the future of society--business, economics, technology, government, and more--lies in the power and promise of human cooperation.

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GOOD STRATEGY BAD STRATEGY Written by Richard Rumelt http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzRvcStGb5lw8W0bBhOG5mpqVsje_HheFjplM7

This witty and opinionated book is filled with new ideas and fascinating stories about the central task of managers in business, government, education, charitable organizations, and the arts: creating and implementing a strategy. Demystifies and debunks the visions, motivational schemes, and financial goals touted as strategy, while awakening an appreciation of the power of "real" strategies.

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THE INNOVATOR'S MANIFESTO Written by Michael Raynor http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzR_cStGb5lw8W0bBhOG5mpqVsje_HheFjplM4

In this hard-hitting polemic, Michael Raynor, coauthor of the national bestseller THE INNOVATOR'S SOLUTION, argues that disruption theory, which explains how fringe ideas come to redefine entire markets, is not only a useful idea--it stands alone in actually predicting future success.

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AGE OF GREED Written by Jeff Madrick http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzRPcStGb5lw8W0bBhOG5mpqVsje_HheFjplM5

Jeff Madrick has penned a vividly told history of how greed bred America's economic ills over the last forty years, and of the men most responsible for them. In telling the stories of these politicians, economists, and financiers who declared a moral battle for freedom but instead gave rise to an age of greed, Madrick traces the lineage of some of our nation's most pressing economic problems.

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MONEY AND POWER: HOW GOLDMAN SACHS CAME TO RULE THE WORLD Written by William D. Cohan http://information.randomhouse.com/HS?a=ENX7CkR1RUUm8SA9MOBdN-3nGHxKQhHzRfcStGb5lw8W0bBhOG5mpqVsje_HheFjplM-

From the bestselling, prize-winning author of THE LAST TYCOONS and HOUSE OF CARDS, comes a revelatory history of Goldman Sachs, the most dominant, feared, and controversial investment bank in the world. By reading thousands of pages of government documents, court cases, SEC filings, Freedom of Information Act papers and other sources, and conducting over 100 interviews with clients, competitors, regulators, current and former Goldman employees (including the six living men who have run Goldman), Cohan has constructed a vivid narrative that looks behind the veil of secrecy to reveal how Goldman has become so profitable, and so powerful. =====================================================================

This offer is valid for customers residing in the United States of America who place orders online through www.randomhouse.com. Note: www.randomhouse.com does not fulfill orders internationally. Customers must enter the promotion code SUNNY11 at checkout to qualify for the promotion. Coupon code valid through September 30, 2011.